Simple Emails are an essential part of Swipe One's Workflow Builder, providing users with a quick and effective way to send text-based emails directly from within their workflows. Despite their simplicity, these emails come with a variety of formatting options to enhance communication while keeping the design straightforward and accessible.
Key Features of Simple Emails
Text-Only Foundation with Formatting Options
Simple Emails are primarily text-based but come with a variety of formatting tools to structure and style your content effectively.
Dynamic Personalization
Incorporate dynamic text placeholders, such as contact properties (e.g., Full Name, Email, Birthday) and event properties, to make your emails feel personalized and contextually relevant.
Ease of Use
Compose and format emails directly within the Workflow Builder without the need for additional design tools.
Formatting Options Available in Simple Emails
Swipe One’s Simple Email editor offers several functions to customize and enhance your text content:
Lets look at each one of these in details -
Headings
Structure your email content using heading tags like:
H1: Ideal for titles or main headings.
H2: Use for subheadings.
H3: Use for smaller subsections or emphasis.
Lists
Bullet Lists: Great for highlighting key points or features.
Numbered Lists: Use for step-by-step instructions or ordered content.
Text Styling
Bold: Emphasize important words or phrases.
Italics: Add a conversational or stylistic touch to your email.
Underline: Highlight critical information.
Text Highlighting: Draw attention to specific parts of the text using a background color.
Text Color: Change the color of the text for emphasis or branding.
Clear Formatting: Easily remove all applied formatting to revert to plain text.
Add Images
Insert an image into your email to make it more engaging. For example, you can add a logo, product image, or event banner.
Dynamic Text
Dynamic text lets you personalize your emails by inserting placeholders like:
Contact Properties: Full Name, Email Address, Birthday, etc.
Event Properties: Trigger-specific details, such as trial end date, signup date or order ID etc
How to Create a Simple Email
Add an Email Action to Your Workflow
Drag and drop the Email action node into your workflow canvas.
Choose "Simple Email"
In the email setup window, select the "Simple Email" option.
Compose and Format Your Email
Start with a subject line that grabs attention.
Write the body of your email using a mix of text and available formatting options.
Insert dynamic placeholders to personalize your content.
Preview and Save
Use the preview option to review how your email will appear to recipients. Once satisfied, save your email.
